Digital and print campaign for Advertising Week New York 2018.
For the 15th annual Advertising Week New York conference we created a suite of 5 posters that echoed the themes of the event. The art direction had to be big, bold and punchy but still playful. A call to action.
I made each of the 5 designs in multiple colour variations for several media specs, creating a broad but unified campaign, from Times Square billboards and newspaper ads to digital banners.
Client: Advertising Week
Designer: India Pearce
ECD (and Founder): Mark Eaves